Experience Makers Live
After Summit, one of the next largest events we produce every year is for Experience Makers Live. It’s an event that is more focused on the customer — marketers. Or as we call them, Experience Makers. This event has been both virtual and in person. It’a a two-day event that focuses on how marketers can grow skills, learn insights, and share stories.
Here’s an example of the event identity. It’s based on that year’s Summit identity, and adapted for EML.
EML identity image
And the following are examples of the main theme line as well as a messaging framework for EML.
The theme of “Get Ready for Growth” had a connection to the Summit theme of “Ready for Anything,” but it had more of a focus on smaller brands who were focused on a growth midset.
